Recognizing the gap in strategic research accessibility for growing companies, Latha established SALIENT HQ to offer top-tier strategic leadership and innovative research solutions without the overhead of full-time executives. Latha provides research-driven strategic guidance, ensuring Salient HQ clients not only harness the power of data but also apply it in ways that are actionable, insightful, and transformative

Akila leads all CX research and strategy for Salient HQ. With over 7 years experience in CX and UX research and design with companies in multiple industry sectors she is focused on driving innovation and growth through optimizing brand and customer engagement through meaningful research initiatives. Akila also oversees Salient HQ's growing nonprofit practice.